I Have A Dream
I Have a Dream
Today, I am veryhappy that everybody is here. 17 years ago, The Vohringer Family and New DevelopmentGroup started their long journey to work together, and we are gathering herenow for our common dream. This celebration is only a milestone in the journeyto pursue our dream. We are coming here today not only looking back to thepast, but also witnessing this big moment. I would like to welcome all of youfar from here on behalf of the Vohringer board of directors!
When you receivedour invitation, I believe that many of you were sure to have pictures in yourmind which had a lot of memories and expectations. Maybe someone will ask howmuch is a dream worth in a very practical society? To be honest with all ofyou, we shall never give up our dream at any time. Because we have experiencedseveral huge challenges in the past, and we will certainly face more in thefuture. Most of all, our dream is the hope and impression in our life journey. Dreamis beautiful and unreal. If the dream 17 years ago is still kind of unreal, butnow we can touch the dream. Today Vohringer has become the internationalfurniture brand in the world, and it continues to provide good and healthy lifestyle to the consumers on the earth.
Dear friends,today, we are gathering here, to celebrate the establishment of Vohringer’s Asia headquarters. However, thinking back, we are stillpursing earnestly on the way of our dreams. The employees here, the earliestone who joined the company was in 1999, the earliest agent -joined in 1998, theearliest supplier started corporation since 1997. On this path, with yourcompany, we feel delighted; you witnessed the circuitous of our growth, andalso gave us endless support. Here, please allow me representing Vohringer’sboard of directors, to express our sincerest thanks to you all… Surely, in thefuture, we will still hold our hands, but we have to see, on the way of dreams,it full of thorns and obstacles.
We are not big, butwe are becoming bloated and bureaucratic, full of privilege and out of order;we are stuck in the past, blaming and complaining appear constantly, absolveoneself from responsibilities and self-willed, hard to change the inheritedmode of thinking; We consider ourselves as noble, standhigh abovethe masses,Chinese, foreigners, smoking and drinking coffee, ignore the changeable market,be keen on personal heroism and opportunism; our ostentation and going with theflow attitude made us forgetting our initial dream, losing the most precious industrialspirit of the brand; our heart is becoming more and more uncertain, our cooperation friendship with many partnersnow are under harsh testing, we are experiencing the most serious trust crisisin Vohringer’s history. Sometimes, we are deviating from our dream, further andfurther away……
We need to pursueexcellence, we need constant reform, and we should not forget past and history.We need to continuously study from our German company’s experience, we alsoneed to combine withChina’sactual situation, we need to know the reality, we need to seek the truth,because the world changes every day! We have to embrace change, but no one isthe only truth, not the savior. All of us must obey!
I had a chance tosee a group of yellow old photos: the old Chairman of Vohringer, Mr. Hermann drivingthe trucklift by himself, the first General Manager concentrating with the measuringruler on the production line, the technical director cooking in the kitchen…….Whenit turned to the fifth anniversary celebration, workbenches in the workshop wereused to set up a simple table, meat was roasting in the corner, workers andleaders were drinking beer & eating meat in the same room, picture of a solidarity& harmony atmosphere, all of these made me very touched, in that time, ourgoals were so clear, our motivation is so vigorous and our requirement ofmaterial is so simple.
It’s hard for allof us to accept, the happy time was so short, and the great economic trendfading gradually, the once rapid developing GDP being replaced by economic transitionprogressively, the more difficult to accept is: the rapid developing 30 yearsand never stopped currency printing machine are suddenly being replaced bychanging the pattern of economic growth. That’s why when facing today suddenly,we are lost. Without constant fixed assets investment, without crazy movement,without International monetary liquidity pouring in, without the crowd at theconstruction materials market, without the excitement of signing contractseasily by sitting in the franchised store, we are like losing everythingovernight. And all of these, are not betrays brought by God, it was us whosmile loudly in good times, but we forgot to look up the sky, missed to looktomorrow’s weather. The world is changing everyday, but opportunity always exists,it exists among people which are ready to embrace changes! Take copper asmirror, we can rectify dress; draw lessons from history, we can know dynastieschanged; take person as mirror, we can understand advantages and disadvantages,take history as mirror, we can know the rise and fall.
And now, at thismoment, let us touch our heart, and ask: are we ready? Are we still looking forexcuses and blaming other people for our loss? Have we got to know thefavorable climatic, geographical and human conditions in the past? Do we havethe future view and know the situation? Do we have the capability of planningthe future, follow the trend, understand the direction and improve thetechniques? Please put down the stubborn and proud of you heart.
Since I joinedVohringer last year, I have been to many places. People all treated me verypolitely and generously as a distinguished guest, and I am very grateful andvalue those a lot. Someone described the past prosperity to me excitedly;someone sighed that the time past so fast that he had already devoted most ofthe time when he was young to Vohringer; someone summarized that when peoplepast their 50-year-old, they would know what would go on for the rest of theirlife, and they almost spent all of their life in Vohringer; someone was alwayslooking for something since they succeed and later lost their direction of thefuture. To sum up, what I got from all of the people is that they are moreexcited that how Vohringer was wonderful in the past, and they do not emphasizetoo much on the ups and downs in our journey. Actually I prefer a free andopening talk with all of the people after a couple of drinks. No matter howterrible or good the words sound like and no matter how gentle or fierce thetalk is like, we should seek the truth of development based on practicalsituation and sense as well as exchanging ideas. I believe that is how weexpect to pursue our dream. We can unite our targets though we cannot unite ouropinions. When we make every piece of our products, we pay a lot of energy andhard-working, and we also take our responsibility and duty. Then, together we get a little reward. We aremaking the same dream come true in different places everyday and every moment. Wecare our every single order and customer.
You must have adeep feeling of what I just said if you experienced those by yourself. Throughyour shining smile in the picture, confused look and hesitation in yourdescription, I know your old honor and dream in the bottom of your heart, aswell as your happy and painful enjoyment when you pursue your dream. To behonest, I admire all of you because every one of you has such experience. Butnow I want to tell you the past has already gone, we must face the future.
I care more abouttoday’s dream. Now I would like to share my dream with all of you:
I dream of, ourcompany is not very big, but it must be a professional and efficient company, weinsist on pursuing the excellence, and constantly achieve new heights.
I dream of, ourcompany is a multi-culture, regardless of the position, no matter Chinese orforeigner, regardless of the color, regardless of the region, a highly openedcompany, respect the company’s regulations, respect each others’ culture, werespect everyone, and we receive others’ respect.
I dream of, all ofus could like brothers and sister close to each other, have the same heart andhonest to each other;
I dream of, nomatter how high the position of our leaders, we can still be humble and getalong with junior staff.
I dream of, ourleaders can all be a good example to others, daring to face the mistakes,self-improved, self-disciplined, and nice.
I dream of, ourteam has a clear target everyday in a good passion. No matter how hard thedifficulty will be, they shall never give up.
I dream of, all ofus care their honor like life. We appreciate the strong ones and help the weakones.
This is the nextten golden years for our Vohringer.
Now, we are closerto our dream. The organization reform raises the efficiency, and the enterprisestrategy remodel pushes the business mode to be changed; bring in and implementthe powerful ERP system, to achieve more digital management techniques. Thebetter producing technique controls the cost, and the improved productstructure can keep the product on top. The further operation managementcontinues to enhance the professional cooperation, beneficial drive, andperfect customer experience. All of these above realize the continuing growthof Vohringer.
I am convinced thatwe will see more talents join Vohringer in the next three years. More peoplewill share their success, and more people will pursue their dreams. Morecustomers will choose our products and service, and more people will grow up inVohringer. More people will be devoted to the first one-hundred-year ofVohringer inChina!
From the bottom ofmy heart, my dream is built on Vohringer’s dream deeply, and the Vohringer’sdream is built on numerous people who work in Vohringer. We will try our bestto make everyone’s dream come true. No matter your dream is great or normal,they are all worth our respect and care. But the dream is never easy torealize, now please let me to use a song as the end of my speech. Please enjoy,everyone!